Montreal’s fashion and apparel industry demands photography that does justice to the craftsmanship, design, and quality of every garment. Whether you’re a boutique designer on Greene Avenue, an e-commerce brand selling across Canada, or a manufacturer building a wholesale catalogue, clothing and apparel photography in Montreal is the foundation of your online success.
Ghost mannequin photography — also called invisible mannequin or hollow man photography — creates the illusion of a garment being worn without the cost of models. The product is photographed on a mannequin, then the mannequin is digitally removed in post-production, leaving a three-dimensional, body-shaped garment. This technique is the industry standard for e-commerce clothing catalogues and wholesale lookbooks.
We photograph the garment on mannequin plus separate neck, sleeve, and collar inserts as needed, then composite them in post-production into seamless, professional results.
Flat lay photography — shooting garments laid flat on a surface from above — is a cost-effective technique for simple items like t-shirts, folded knitwear, and accessories. Flat lay works particularly well for social media content and Etsy listings where a clean, styled aesthetic is important.
For some e-commerce categories, photographing garments on a hanger against a clean white background is the most efficient approach. We offer professional hanger photography with consistent lighting, angle, and post-processing across large catalogues.
For brands that require garments shown on real people, we can arrange model photography sessions at our Montreal studio or on location. Lifestyle photography creates the aspirational context that drives fashion purchasing decisions.
Amazon Apparel has specific image requirements — pure white backgrounds for main images, garments occupying 85%+ of the image frame, and secondary lifestyle images showing fit and styling. Our Montreal studio is fully familiar with these requirements and produces compliant images efficiently, even for large catalogues.
Most clothing catalogue shoots are completed within 24-48 hours. We offer volume pricing for catalogues of 20+ garments and seasonal rush rates for pre-collection launch shoots. Brands planning full-collection rollouts often pair these production windows with our seasonal lookbook and catalogue photography, where styling, model casting, and editorial sequencing are produced as a single integrated shoot.
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Related guide: Apparel brands selling wholesale into Faire, NuORDER, and Joor should also explore our guide on wholesale linesheet photography for apparel buyers.
Related reading: For streetwear and sneaker brands, our focused guide on Sneaker & Streetwear Product Photography Montreal.
Rates typically range from CAD $50 to $250 per image depending on technique and finishing. Volume pricing applies for catalogues of 20+ garments. See our pricing page for current rates.
The garment is photographed on a mannequin (with neck, sleeve and collar inserts as needed), then the mannequin is digitally removed in post-production — leaving a three-dimensional, body-shaped product image. It is the industry standard for e-commerce clothing catalogues.
Most clothing catalogue shoots are completed within 24–48 hours, with seasonal rush rates available for pre-collection launches.
Yes. Lifestyle and model photography sessions run at our Montreal studio or on location for brands that want garments shown on real people.
Yes — pure white background main images, garments occupying 85%+ of the frame, and secondary lifestyle images showing fit and styling, per Amazon Apparel requirements.
Your product deserves better than an image—it requires a visual pitch that sells. At Product Photography Montreal, we specialize in creating powerful, high-converting product photography for eCommerce, advertising, and brands that want to stand out. Let’s turn your products into visuals that drive real sales.
